This website has been created to help smallholders gain access to formal markets and improve the effectiveness of outgrower schemes. Formal markets can increase the number of potential buyers for smallholder produce but these markets require traceability and compliance to food safety standards; something which has traditionally been challenging and time consuming. Farmforce is helping to change the game by using mobile technology to make traceability and compliance an integral part of smallholder production and to redefine the relationship between growers, manufacturers and markets..