This is the first part of a series exploring the history, technology, and partnerships of Envisible, a sustainable food procurement company aiming to make supply chains more transparent. 

It’s been a long time secret that seafood supply chains are rife with fraud and unethical labor practices. But that is, thankfully, changing — the company Envisible is using traceability technology to procure and sell sustainable, minimally processed food. 

Envisible provides a procurement service for grocery cooperative Topco Associates’ Full Circle Market brand member supermarkets, including Food City and Raley’s. The service supplies the stores with sustainable seafood that is fully traceable, thanks to a combination of technologies that make food systems more visible. That allows both businesses and consumers to make informed decisions that could improve seafood quality and hold companies responsible at every step of the supply chain.