World Food Safety Day event in Spain to focus on food standards and effective communication
This year for World Food Safety Day, Spanish food safety consultancy Veraliment will team up with the communications company Atrevia and representatives of their food and drink “communication hub” La Batidora for an event on how "Food standards save lives". The event will focus on food standards, how to communicate about them, the actors involved and how to continue to evolve towards greater awareness.
According to Veraliment event organizers, there is no doubt that standards help save lives, but the real challenge is to ensure everyone involved knows about them: from within the food industry itself to the final consumer.
What is the key to ensuring all employees know about food standards? What is the role of the media in reporting crises? How can using new communication channels help food companies remain responsive? A round table of professionals from different areas of the food industry will offer us their reflections and observations regarding these issues.
Date: 5 June
Time: 17.00 hours Madrid time (CEST)
Language: Spanish
Register here