Panelists engage listeners in one of the community radio stations

In a nationwide effort to combat the devastating effects of Highly Pathogenic Avian Influenza (HPAI), the Department of Livestock Services (DLS), supported by the Food and Agriculture Organization of the United Nations (FAO) through the United Kingdom Government’s Department for Environment, Food and Rural Affairs (DEFRA) Project, recently concluded an extensive nationwide community radio sensitization campaign. This initiative aims to raise awareness on HPAI, emergency management procedures, and biosecurity measures to protect public health, improve poultry production, and safeguard livelihoods across The Gambia.

The campaign, which  reached numerous communities through radio programmes broadcasted on various local stations such as FMB in Brikama, Bwiam Community Radio, Soma Community Radio, Brikamaba Community Radio, Basse Community Radio, Kerewan Community Radio, Farafenni Community Radio, and Niumi Community Radio, disseminated critical information. The radio programs were conducted in multiple local languages, including Mandinka, Wolof, and Fula, to ensure accessibility and understanding.

"We aim to ensure that every poultry farmer and community member understands the importance of biosecurity measures to prevent the spread of HPAI," stated Bai Jaane, Principal Veterinary Officer, DLS. "Our objective is to protect our poultry industry, which is vital for our economy and the livelihoods of many Gambians."

The radio programs were designed to be interactive, with listeners encouraged to call in, ask questions, and share their concerns. One listener from Brikamaba, Lamin Sanneh, expressed his gratitude for the information provided: "I had no idea how serious this disease is and the steps we need to take to protect our birds. This program has been very enlightening."

During a broadcast on Farafenni Community Radio, a concerned poultry farmer, Fatou Jallow, called in to ask about the signs of HPAI and what immediate actions to take if she suspected an outbreak on her farm. Principal Veterinary Officer Janneh responded, emphasizing the importance of early detection and reporting. "If you notice symptoms such as sudden death, swollen heads, or purple discoloration on your birds, contact the nearest veterinary services immediately. Quick action can prevent further spread."

Throughout the campaign, resource persons including Yaya Baldeh, also a Veterinary Officer

provided expert insights on managing and preventing HPAI. "Farmers must ensure that their poultry houses are clean, restrict access to outsiders, and avoid contact between domestic and wild birds. Simple practices like these can significantly reduce the risk of infection."

Responding to questions from callers at the Basse radio station about the impact of HPAI on human health. Bai Janneh explained that while HPAI primarily affects birds, it can pose a risk to humans who are in direct contact with infected birds or contaminated environments. This is why biosecurity and proper handling of poultry are essential."

The DEFRA supported campaign has proven to be an effective platform for raising awareness and educating the public on crucial biosecurity measures. By reaching out to communities in their local languages and engaging directly with listeners, FAO and the Department of Livestock Services have taken significant steps towards safeguarding The Gambia’s poultry industry and protecting the livelihoods of countless individuals.

The HPAI outbreak in The Gambia occurred early last year. In its efforts to introduce preventative measures and minimize risks and  to contain the disease from spreading further, FAO, in partnership with the DEFRA project, supported DLS  with essential equipment such as protective gear and reagents. This support plays a crucial role in eradicating the disease in the country.

Subsequently, a series of capacity-building training sessions were conducted for the DLS personnel. These included the training and installation of an EMAi Facility, which has been widely hailed for its role in the timely collection of samples.