Inspiring from "4 Secrets to ICTforAg Social and Behavior Change Communication", it describes a ICTforAg project. Most ICTforAg projects have specific behavior change goals. For example, the goal may be for farmers to change their practices to improve soil quality. Or for farmers to adopt a new ICT technology to understand weather patterns.
The Secrets to Social and Behavior Change Communications session focused on integrating social and behavior change communications into ICTforAg project design to help to ensure successful project outcomes, it does help a lot I think. The session presenters included:
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PLAN International;
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VOTO Mobile;
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Farm Radio International;
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International Center for Tropical Agriculture (CIAT).
Sr. 川川 张