المنتدى العالمي المعني بالأمن الغذائي والتغذية

Family Farming , COVID and Market

Due suddent lockdown created huge problems of finding market for local production of the family farming system in Sri lanka.

I have nice experince even before covid or after covid, people with having product with local market target have sustaine well with the having regional, national and international orientation.

One dairy farmer faced zero market access due covid lock down, he can't stop milk production as well distroy harvest without selling. he try to contact with conventional supplier but they refuse to come due to covid, then he lan to sell via social media by targeting surrouding villagers, he put post on social media about quantity of milk produce by the family farm, he collected order via social media and sold by home dilivery, farm doesnt stop due to covid and earn more profit than previous. 

Most of family farming fail due to less access to market and less amount of production, also COP comaratively high, so therefore we should plan to target niche market family farming to take advantage of the market. there are numbers of cases available in SrI Lanka that they having niche market and use of correct communication technology.