As manager of a small fruit farm, and as head of environmental regional office, I have experienced and witness the waste and discard of first class fruits for the lack of adequate commercialization channels.
SEMARNAT, office of environmental affairs in Mexico has community projects to promote familly orchards and vegetable gardens. The projects are adopted by the community, and most families at any locality where they are implemented, are very successful at producing, but when production is at its peak you can see lines of vendors with their products and no oneto buy as everybodyin the locality produces the same.
These communities are usually a few hours from larger population centers where the products could be sold. It is necessary to promote the creation of collecting, storing and distribution mechanisms.
Erick Baqueiro Cardenas